How we work.
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Flexible teams that scale. Multi-channel content. Executed by professionals with lived experience who respect people every step of the way. Interviewers who build the kind of trust that gets people to say things they've never said out loud.
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We come in before the brief is final we co-create with the team. Strategy informed by firsthand patient and caregiver experience.
What We Do
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Raw material — interviews, footage, conversations — holds more than any single deliverable uses. Before production, we mine it to inform what you build. After, we go back into what didn't make the cut. Either way, we're analyzing for themes, gaps, and unmet needs, and delivering findings that shape the next phase.
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Finding the right people and advocacy organization partners. Building the trust that creates space for truth.
Ways to Work Together
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A focused front-end process to surface themes, language, and story opportunities before anything gets made. Lowest lift, fastest start.
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Discovery, plus the finished assets — interviews, a visual insight summary, and produced content
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A deeper engagement, working directly with patients, caregivers, advocates, or community partners over time.
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You already have the brief. We bring documentary-quality patient storytelling. See our Studio work.
The questions we help organizations answer.
How are patients actually experiencing care?
What barriers aren't showing up in surveys?
Why aren't patients engaging?
Where are we losing trust?
How do caregivers experience this differently
What story needs to be told before we build the campaign?
TRUSTED BY HEALTHCARE, ADVOCACY AND ACADEMIC PARTNERS
FAQs
What services do you offer?
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Four ways to work with us: a Lived Experience Discovery Sprint, Discovery + Production, a Co-Creation Program, or Studio Production if you already have a brief. Most engagements start with the Discovery Sprint.
Who do you typically work with?
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Medical affairs, patient engagement, and brand teams — usually one person who already sees the gap and needs help making the case internally.
What kind of projects and teams hire you for this?
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Anyone building a campaign, training, or program around a patient or caregiver population — not necessarily people who think of themselves as buying "production."
How is this different from market research?
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Market research tells you what people say in a survey. We sit with people until we understand what they don't say. Different output — insight you can build a real story on, not a dry deck.
Do you understand pharma's legal, regulatory, and compliance requirements?
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Yes. Every engagement runs on informed consent and signed releases, and every deliverable goes through your MLR review like any other asset. We're also built for HIPAA-compliant handling of patient information and PhRMA Code marketing standards. We work inside your existing legal and regulatory process, not around it.